The boss called in his star salesman and said, “I notice on your last expense report you entered ‘$50 for women.’ I don’t really mind you having a good time and entertaining our clients, but you should be more discreet. From now on, list those expenses as being for hunting.” After that, the salesman’s expense account regularly included items of “$50 for hunting.” But then one month, the first entry read, “$300 for cleaning rifle.”